Friday, June 18, 2010

Yellow + Blue = Green

GREAT TASTING BOXED WINE :
Yellow + Blue
So. What’s with the box? First let’s cover what the box is and isn’t. It’s not a gimmick to get you to buy our wine. It is different from a bottle, and it preserves wine every bit as well as a bottle. But - it isn’t exactly a box. It’s called a Tetra Pak. You know them from organic milk products, juice boxes or chicken broth. Stuff that has to stay fresh will stay fresh in a Tetra Pak. And that includes wine.
The Tetra Pak wine cartons are not a new concept. All across Europe, Canada, and South America - even in wine-passionate places like Italy and Argentina - Tetra Paks have been embraced for their environmental friendliness, their portability, and their practicality.
Because when it comes down to it, there is no difference between packaging wine in a Tetra Pak and putting wine in a bottle. It’s true. No magic potion or formula that makes bottled wine better. No secret rituals in the vineyard or winery. No difference at all.
Consider: A case of wine in glass weighs 40 pounds and holds 9 liters of wine - close to 50% wine and 50% packaging. A case of Yellow+Blue weighs 26 pounds and holds 12 liters of certified organic wine. That’s 93% wine and 7% packaging.
Bottom line? More fabulous wine for less. Not bad.

YELLOW+BLUE REALLY IS GREEN WINE
Yellow+Blue organic wines are shipped responsibly and packaged smarter — we’re talking 93% wine and 7% packaging — for a low impact on the environment and high impact on the palate.

Come taste the Y + B Organic Torrontes this saturday.
AROMA
Expansive and fresh aromas of peach, cantaloupe and pineapple, with a hint of lime.
TASTING NOTES
Fresh and lively, with medium weight, nice acidity, and a long fruit and mineral laden finish.
FOOD PAIRINGS
Complements smoked meats, mild to medium-strong cheeses, seafood and spicy foods.

Cheers
Krishna

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